Question 1

Is Costco's rotisserie chicken still $4.99?

Accepted Answer

Yes. As of June 18, 2026, Costco's rotisserie chicken (SKU #26938) is still $4.99. The price has been frozen since 2009.

Question 2

What is the SKU for the Costco rotisserie chicken?

Accepted Answer

The Costco rotisserie chicken SKU is #26938. Costco fans recognize this number like a sports jersey.

Question 3

How long has Costco kept the chicken at $4.99?

Accepted Answer

Since 2009. Costco executives have publicly committed to keeping the price at $4.99 indefinitely as a loss leader to drive membership and store traffic.

YES